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Field Marketing - Sales Tips For Retail

March 20th, 2008 by Katrina Gallagher

Sue’s got some tips to help selling in retail stores:

Here are the notes, in case you can’t view the video:

Hi I’m Sue Abbiss from Beyond The Box, I’m the field marketing manager.

Today I’d just like to go through top tips on selling.

  1. Make sure you that you approach every customer in store, say good morning, etc.
  2. Build rapport, it’s important to ask friendly questions, be open with them.
  3. Identify a customers’ needs by asking who, what, where, why, when.
  4. You can then match those needs to a product that you think is right for them.
  5. Once you’ve done that, overcome any objections and answer any questions that they have.
  6. Then ask for the sale. don’t be afraid to ask for the sale.
  7. Once you’ve asked for the sale, close the sale.

It’s as simple as that!

One Response to “Field Marketing - Sales Tips For Retail”

  1. Steve Hilliar Says:

    I love what you are doing and I agree with most of the data here. However there is a very big difference in skills required between making a simple sale and making major sales. Research has proven the old methods do not work any more when making major sales.
    For more info go to
    http://www.qselling.com

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